Heroic last flop
Maddock was 22 at the time - “10% of my life on the project!’ - and while the “devastating” failure of Fishards had set the devs on the different paths, they decided to give it another shot. They made the game free-to-play, and spent all the money they’d earned from sales on marketing. “It brought a few new players into the game but not as many as we’d hoped. Man, marketing is hard.”
Now, following a “long and difficult indie game dev journey,” the team behind Fishards are making one last ditch effort to show their game off to the world:
“Defeat us developers in a team deathmatch tournament 29th June 19:00 CET and we’ll make Fishards open source, meaning that the community can fix bugs, implement features and balancing patches…or say good bye to Fishards forever if you lose!!”
“But Nic, this is clearly just a marketing stunt!” Well, obviously. But it’s a cool one, and it deserves just as much coverage as anything else, lest we forget that this is what most of commercial game making is: talented people with cool ideas working hard and failing spectacularly behind the scenes.
If you fancy getting involved, you canfind all the details you need on the game’s Discordand the game itselfon Steam. The game features a nifty elemental-gobbling system where you can create your own spells on the fly, and there’s something incredibly charming about the dead-eyed fish you’ll be playing as. Also, I just wrote the sentence “A fish peruses a selection of magical spells” for an image caption, so the game has already made my day significantly better.
