Mike Frazzini had been there from the start

Mike Frazzini, the head of Amazon Games, is leaving over a decade after helping found the megacorp’s video games division. Hey, it’s probably good to go out on a high, having finally found success withNew Worldand Lost Ark after years of failures and cancellations. A prior report claimed he was part of why it took them so long to do anything, mind.

Bloomberg reportthat Frazzini told staff on Friday that was leaving Amazon to focus on his family. Years as an Amazon executive must pay alright.

“Mike was there at the beginning of Amazon Games, and his leadership and perseverance helped build the games business from the ground up,” Amazon PR said in a statement to Bloomberg. “Our recent successes with New World and Lost Ark are the result of the long-term, customer-focused vision for games he helped establish. We are very grateful for all his contributions, and wish Mike the very best.”

Success is a recent development for Amazon Games. For almost a decade, it seemed like the world’s third-largest company had magnificently failed to enter video games.

Last year,a reportpointed to Frazzini as part of why Amazon’s foray into games had gone so badly. Bloomberg claimed, based on talking developers, that he didn’t really understand games or game development. Supposedly he understaffed teams, neglected advice, and insisted upon chasing trends and trying to copy other successful games like Fortnite and League Of Legends, leading only to cancelled projects. That report had a lot of other claims about problems at Amazon Games.